CarLotCRM
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GROWTH PARTNER FOR DEALERSHIP OWNERS & GMs

Missed leads are cars you didn't sell.

Slow speed-to-lead, phones that go to voicemail, inventory that sits, and no clear view of who needs you today — those are the leaks. CarLotCRM helps you sell more vehicles, save time, and make more money without adding headcount. AI drafts the reply with the car already on it; a person on your team still sends by default.

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Plans start at $499/month. Month-to-month. No long-term contract. See what you're leaving on the table · Try demo

Search leads, vehicles, or conversations…
AM

Alex Morgan

alex.morgan@gmail.com · New inquiry · Website

10:24 AM

Hi, is the 2022 RAV4 XLE still available? What's the mileage?

2022 Toyota RAV4

XLE · 18,400 mi

$27,995

View vehicle

AI suggested reply

Hi Alex — yes, the 2022 RAV4 XLE (stock #4821) is still on the lot with 18,400 miles. Want a test drive time today or tomorrow?

Keep your DMS. Fix what loses you deals.

We connect lead sources and inventory feeds to the sales work that actually moves metal — without ripping out the system that already runs the store.

How feeds and the DMS fit

Everything that sells cars — in one place.

Not another texting toy. A growth partner for the lot: conversations, phone, inventory, and morning visibility.

Buyers who wait shop the next lot.

Close the speed-to-lead gap. Every inquiry gets a clear next step — with your team in control of what goes out.

Draft-and-review by default. When you trust a channel, you can let AI answer on its own — chat, text, WhatsApp, email, or social — channel by channel.

Where buyer messages land — one thread

  • SMS
  • Website chat
  • Email
  • WhatsApp (Floor+)
  • Meta DM & comments
  • TikTok DM & comments
  • Marketplace ADF
  • Voice

Answer before they leave

Reply with year, make, model, and stock while the buyer is still shopping.

Stop silent follow-up gaps

Every conversation has an owner and a next step — not a dead thread in someone’s phone.

Text from day one

Texts go out with the conversation on every plan. Registration is part of onboarding and does not hold your launch.

See the inbox

Know which deals need you before lunch.

Unanswered buyers, today’s appointments, and stalled follow-ups — so nothing cools off on your watch.

Open Today

Today at your dealership

Unanswered inquiries
7
Today's appointments
4
Assigned follow-ups
6

Upcoming appointments

  • Maria Lopez
    9:30 AM · 2022 RAV4 XLE · Test drive
  • James Carter
    11:00 AM · 2021 F-150 XLT · Finance
  • Aisha Khan
    2:15 PM · 2023 Civic Sport · Trade-in

Missed calls should not mean missed cars.

When the desk can't pick up, AI phone answering keeps the shopper talking — then routes sales, BDC, or service. Included minutes, then published overage rates.

See phone & voice for the lot
  • Catch the Saturday shopper when nobody can get to the phone.
  • Ring the right desk — sales, BDC, or service — from one stack.
  • The call continues in the same thread as texts and chat.

Get aging inventory in front of buyers who are already shopping.

Google, Meta, TikTok, Cars.com, CarGurus, Autotrader, and CARFAX — from one inventory record. Enrollment still happens with each marketplace.

New units can become a social post from inventory — inside the video minutes on your plan, not a separate agency retainer.

Inventory & listingsFollow-up that brings buyers back

See speed-to-lead and what needs a person this morning.

Plain-language visibility for owners and GMs — who is waiting, what is aging on the lot, and which deals went quiet. Floor includes the morning briefing and Buy Score; Showroom does not.

GM morning briefingSee Floor at $749

From a hot lead to a visit on the book.

01

The lead lands

Website, phone, or marketplace inquiry shows up with the car attached — not buried in a personal inbox.

02

Someone owns it

Every row has an owner and a next step. It does not sit cold in a personal phone.

03

Reply, call, or AI phone

A draft names the stock number — a person still sends by default. Or pick up and finish the call yourself.

04

The visit is booked

The appointment is on the shared calendar. The car can already be listed where buyers shop.

PlatformPhone & voiceWhere cars are listed

Straight answers when owners search for a dealer CRM.

carlotcrm.com publishes glossary, compare, and FAQ pages so search and answer engines can find straight dealer-CRM answers. That is our marketing system — not a promise that the SaaS ranks your rooftop site.

Dealer website SEO and Managed SEO (from $500/mo) are quoted services when you want organic demand for the store. They are not included on the $499–$1,799 SaaS card.

GlossaryJournalQuoted website & SEO

Summit Motors

See the Floor plan on Summit Motors.

Walk a live demo of morning visibility and Buy Score on Floor at $749. Plans start at $499, month-to-month. No public win-rate yet.

Floor · $749/moGM briefing + Buy ScoreMonth-to-month
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Clear pricing. Month-to-month. Built to grow with the lot.

$499/month

Plans start at $499/month — most lots choose Floor.

  • Month-to-month
  • No long-term contract
  • Data exports on request

One-time setup fee $299 on every plan (waived case-by-case only). Month-to-month after that.

Included minutes, then phone $0.25/min, SMS $0.02, AI voice $0.40/min. Not a hard cutoff.

Showroom

$499/month

Entry for one rooftop that wants faster follow-up without jumping to Floor yet.

  • The card includes 6 people and 1 phone number.
  • Includes 800 phone minutes, 4,000 SMS, and 200 AI voice minutes, then published overage rates.
  • WhatsApp is not on this card.
  • Inbox, a draft that names the vehicle, Today, and inventory sync. Keep your DMS.
  • GM morning briefing and Buy Score are not included.
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Most popular

Floor

$749/month

What most owners and GMs choose: fuller capacity plus morning briefing and Buy Score.

  • The card includes 12 people and 2 phone numbers.
  • Includes 2,000 phone minutes, 8,000 SMS, 3,000 WhatsApp messages, and 400 AI voice minutes, then published overage rates.
  • Includes 10,000 leads, 20 campaigns, 10 AI agents, and 3 email identities.
  • GM Essentials included (morning briefing and Buy Score).
  • What we demo on Summit Motors
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Group

$1,799/month

Floor capabilities at group capacity — 3 rooftops included.

  • The card includes 40 people, 5 phone numbers, and 3 rooftops.
  • Includes 5,000 phone minutes, 25,000 SMS, 15,000 WhatsApp messages, and 1,200 AI voice minutes, then published overage rates.
  • Fair-use leads, campaigns, and agents, plus 15 email identities.
  • GM Essentials included. Dedicated success contact.
  • Group inventory and the AI Suite stay add-ons.
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Add-ons — pick what grows revenue next

Running one lot? Start with Showroom or Floor.

Running more than one rooftop? Group is built for 3 rooftops.

Before you switch CRMs

No downloadable checklist PDF — book a demo and we walk your missed-call and speed-to-lead checklist live.

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Questions owners and GMs ask.

All questions

Ready for a growth partner that knows the lot?

We'll walk your missed-lead gaps, follow-up, and morning visibility — using your rooftop process, not a generic script.

One-time setup fee $299 on every plan (waived case-by-case only). Month-to-month after that.

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Why owners look past legacy dealer CRMs

Enterprise dealer CRMs are usually call-for-quote and multi-year. CarLotCRM publishes its price and runs month to month — built as a growth partner, not a locked stack.

ComparePricing

A few terms, in owner and GM language

DMS
The system that already holds the deal. CarLotCRM does not replace it.
Speed to lead
The time between the inquiry and the first real reply.
BDC
A desk for internet and phone follow-up. In this product it is a view, not a second login.

Glossary

From the journal

Blog