A2P 10DLC is how US carriers register Application-to-Person texting on 10-digit local numbers — the paperwork that lets a dealership text from its store number at scale.

What is A2P 10DLC?

Carriers require brands and campaigns to be registered so spam filters know who is sending. That is industry plumbing, not a product upgrade you buy later.

On CarLotCRM, texting is part of every plan from day one. 10DLC registration is handled during onboarding. It is on our checklist. It is not framed as a customer-facing wait before the floor can text.