CarLotCRM
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CarLotCRM

The growth partner for car dealerships.

CarLotCRM LLC

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      CarLotCRM

      Plans start at $499/month

      Plans start at $499/month — most lots choose Floor.

      One-time setup fee $299 on every plan (waived case-by-case only). Month-to-month after that.

      Included minutes, then phone $0.25/min, SMS $0.02, AI voice $0.40/min. Not a hard cutoff.

      Showroom

      $499

      Entry for one rooftop that wants faster follow-up without jumping to Floor yet.

      • The card includes 6 people and 1 phone number.
      • Includes 800 phone minutes, 4,000 SMS, and 200 AI voice minutes, then published overage rates.
      • WhatsApp is not on this card.
      • Inbox, a draft that names the vehicle, Today, and inventory sync. Keep your DMS.
      • GM morning briefing and Buy Score are not included.
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      Most popular

      Floor

      $749

      What most owners and GMs choose: fuller capacity plus morning briefing and Buy Score.

      • The card includes 12 people and 2 phone numbers.
      • Includes 2,000 phone minutes, 8,000 SMS, 3,000 WhatsApp messages, and 400 AI voice minutes, then published overage rates.
      • Includes 10,000 leads, 20 campaigns, 10 AI agents, and 3 email identities.
      • GM Essentials included (morning briefing and Buy Score).
      • What we demo on Summit Motors
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      Group

      $1,799

      Floor capabilities at group capacity — 3 rooftops included.

      • The card includes 40 people, 5 phone numbers, and 3 rooftops.
      • Includes 5,000 phone minutes, 25,000 SMS, 15,000 WhatsApp messages, and 1,200 AI voice minutes, then published overage rates.
      • Fair-use leads, campaigns, and agents, plus 15 email identities.
      • GM Essentials included. Dedicated success contact.
      • Group inventory and the AI Suite stay add-ons.
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      Add-ons

      Buy after the core plan. Floor and Group already include GM Essentials — do not double-bill.

      Six list prices

      GM Intelligence
      $300/mo

      Morning briefing for a Showroom store that is not ready to move to Floor. Included on Floor and Group.

      Buy Score
      $250/mo

      Wholesale buy/pass score plus a plain-language note the desk can use. Included on Floor and Group.

      Service pickup & delivery
      $200/mo

      Valet board: who to pick up, declined work, no-shows. Prefer the Service Convenience package.

      Mobile Service
      $200/mo

      Send a tech to the customer. Radius and travel sit on the repair order. Prefer the package.

      Group inventory
      $200/mo

      Move a car between rooftops and share syndication rules. Often sold with the Group plan.

      Consented SMS blasts
      $150/mo

      Price drops and service reminders to people already in the CRM. Not cold texts. Registration is part of onboarding.

      Those six list prices sum to $1,300/mo. The suite is the same number: $1,300/mo.

      Channels (outside the suite)

      WhatsApp enable (Showroom)
      $49/mo

      Turns on WhatsApp for Showroom: 1,000 included messages, then overage. Floor and Group already include a WhatsApp pool. Not part of the $1,300 suite.

      GM Essentials
      $299/mo

      GM Intelligence and Buy Score together. List would be $550. Floor at $749 is usually the better buy.

      Service Convenience
      $299/mo

      Pickup/delivery and Mobile Service together. List would be $400.

      Dealership AI Suite
      $1,300/mo

      All six modules. The price equals the sum of the six list prices. There is no second suite number. WhatsApp enable is sold separately.

      After the included amount

      • Phone $0.25 per minute.
      • Text $0.02 per segment.
      • WhatsApp $0.025.
      • AI voice $0.40 per minute.
      • Extra person $29. Extra number $25.
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